Marketing Planning co-ordinator – 12 month Fixed Term Contract

Because we strive to put people first.   
Culture, our way.    

Marketing and Brand at Primark 

What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.   

What You’ll Do as a Marketing Planning Co-ordinator

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:   

• Marketing Calendar Management: Coordinate global and local marketing calendars, ensuring alignment with macro campaigns and overall marketing strategy.
• Creative Brief Development: Partner with key stakeholders and customer business partners to create briefs for multi-channel marketing (POS, press, web, social, window schemes).
• Activity Alignment: Act as the central gatekeeper for calendar activities, ensuring accurate representation of local initiatives and alignment across customer and digital teams.
• Stakeholder & Agency Collaboration: Work with internal stakeholders and external agencies to deliver marketing activity, ensuring relevance and maximizing opportunities.
• Insights & Strategy: Collaborate with regional teams to gather insights and data, informing marketing strategies and supporting business objectives.
• Reporting & Presentation: Liaise with global teams to consolidate activity and results, preparing reports and presentations for internal and external audiences.  

What You’ll Get  

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Let’s talk lifestyle:    

Let’s talk lifestyle: 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.   

What You’ll Bring   

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:  

• Marketing Experience – 1–2 years’ experience in marketing and campaign management.
• Agency & Partner Collaboration – Proven experience working with agencies and external partners.
• Self-Motivation & Teamwork – Ability to work independently while collaborating effectively with teams.
• Organisational Skills – Strong ability to manage deadlines under pressure and prioritise tasks.
• Attention to Detail & Multitasking – High level of accuracy combined with strong multitasking capabilities.
• Flexibility & Problem-Solving – Approachable attitude with effective problem-solving skills.
• Communication Skills – Excellent verbal communication and stakeholder management abilities.  

Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.   

About Primark  

At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.   

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.  

All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.  

Our fashion isn’t one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.