Internal Communications Business Partner (FTC 12 months)

Because we strive to put people first.  
Culture, our way.  

People and Cultureat Primark

What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.  

Our team has created a workplace of inspiration and growth. Be a part of building an inclusive and empowering culture, where every colleague’s unique abilities are recognised and celebrated. Collaborate with a team committed to the wellbeing of our workforce and define what it means to work at Primark.

What You’ll Do as Internal Communications Business Partner (FTC 12 months)

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:  

• Strategic Communications Planning: Develop and deliver internal communications and engagement plans aligned with Primark’s global strategy and market priorities.
• Engaging Content Creation: Drive best-in-class engagement initiatives using compelling storytelling, video, and digital content to build advocacy and brand connection among colleagues.
• Senior Leadership Advisory: Act as a strategic advisor to senior leaders, shaping and delivering clear, consistent messaging aligned with business strategy, purpose, and values.
• Change Communications Delivery: Lead integrated change communications to support transformation initiatives and guide colleagues effectively through change journeys.
• Campaign & Stakeholder Management: Partner with Corporate Affairs and cross-functional teams to deliver integrated campaigns, managing timelines, stakeholders, and execution.
• Channel Adoption & Event Support: Promote internal communication channels (e.g., ZING), measure engagement impact, support key events end-to-end, and manage crisis communications when required.

What You’ll Get

This role is a hybrid opportunity, offering 2 days Working from home.

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Let’s talk lifestyle:   

Let’s talk lifestyle: Healthcare, pension, and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.  

What You’ll Bring  

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular: 

• Extensive Experience: Over 5 years’ experience delivering large-scale, multi-channel internal communications and engagement strategies within global organisations.
• Strong Communication Skills: Exceptional ability to translate complex business information into clear, compelling content across various internal channels.
• Change & Crisis Expertise: Proven experience in managing both change communications and crisis situations effectively.
• Proactive & Self-Driven: A confident self-starter with strong initiative and the ability to work independently.
• Influencing & Stakeholder Management: Skilled at building trusted advisory relationships and influencing senior leaders to drive alignment and action.
• Creative Storytelling: Innovative and detail-oriented storyteller, capable of designing engaging content that motivates and connects colleagues.

Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.  

About Primark 

At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.     

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist. 

All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss. 

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