Digital Learning Manager

Digital Learning Manager

Because we strive to put people first.  
Culture, our way. 

People & Culture at Primark

What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.  

What You’ll Get 

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Let’s talk lifestyle:   

Let’s talk lifestyle: Healthcare, pension, and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.  

What You’ll Do as a Digital Learning Manager

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:  

• Digital Learning Strategy & Infrastructure: Lead the strategy, design, and ongoing management of Primark’s global digital learning platform, ensuring it supports capability development and delivers a high-quality learner experience.

• Content Development & Governance: Oversee the creation, quality, and governance of digital learning content, embedding consistent design principles and ensuring alignment with business needs and learning standards.

• Technology & Innovation: Drive the exploration and adoption of new learning technologies to enhance performance, efficiency, and innovation across the organisation.

• Stakeholder Engagement & Collaboration: Partner with leaders and global teams to understand learning needs and co-create impactful digital solutions that support performance and business goals.

• Capability Building & Leadership: Coach and mentor L&D teams globally, building expertise in digital learning design and technologies, and acting as a subject matter expert across the function.

• Planning, Evaluation & Continuous Improvement: Manage the digital learning roadmap, establish clear measures of success, and use data-driven insights to continuously improve learning solutions and maximise ROI.

What You’ll Bring  

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular: 

• Extensive Digital Learning Experience: 8+ years’ experience in digital learning within a global organisation, covering instructional design, content development, platform management, and evaluation.

• Team Leadership & Collaboration: Proven ability to build, lead, and inspire high-performing learning teams, fostering engagement and collaboration across functions.

• Technical Expertise: Skilled in using digital learning tools such as Articulate 360, with a strong understanding of current and emerging learning technologies.

• Learner Engagement & Marketing: Track record of driving learner engagement across the full learning lifecycle, including successful learner marketing campaigns—ideally within a retail environment.

• Communication & Project Management: Excellent communication skills and the ability to manage multiple projects simultaneously, prioritising effectively and delivering to deadlines.

• Passion for Innovation: A genuine passion for learning innovation, with a forward-thinking mindset and curiosity about future trends in digital learning.

Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.  

About Primark 

At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.  

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist. 

 All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss. 

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