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Assistant License Graphic Designer

Reading, United Kingdom

Lady posing

JOB DESCRIPTION

Job ID JR-532

Job Status Employee Permanent

Category Fashion Design

Date posted September 3, 2025

JOB DESCRIPTION

Assistant License Graphic Designer

Assistant License Designer 
Because your ideas are our style. Design, our way.

Design at Primark
Our design specialists are at the heart of crafting captivating brand experiences. Immerse yourself in the world of visual storytelling, where your creativity will shape the aesthetics of our brand. Collaborate with a team of skilled designers and bring your artistic talent to a global stage.  


What You'll Do:

As an Assistant Graphic Designer within Primark’s Licensing Team, you will play a key role in developing and delivering innovative, commercially successful licensed product ranges across multiple categories. Supporting the License Designer you will work in partnership with internal buying and design teams, external licensors and brands ensuring you take ownership of design projects, ensuring that all creative outputs are trend-led, authentic to the brand and delivered on time. This role requires both creative flair and strong commercial awareness to bring global licenses and brands to life for Primark’s customer.

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:

    • Support the License Designer in the creation and development of licensed product graphics, across multiple License IP’s and sports brands.
    • Assist in translating seasonal trends into commercially viable licensed product ranges in line with Primark’s brand strategy and customer profile.
    • Contribute to the management of design projects from concept through to licensor approval, ensuring deadlines and quality standards are consistently met.
    • Work closely with licensors e.g. Netflix, Disney, Warner Bros, Universal and key music partners to prepare and submit artwork for approval, respond to feedback, and maintain strong working relationships.
    • Prepare and support the delivery of key presentations for twice a season.
    • Research and share cultural, fashion, and retail trends to support the identification of new opportunities for licensed ranges.
    • Help maintain and update Primark’s licensed design library, ensuring assets, approvals, and guidelines are organised and accessible.
    • Manage multiple projects in a fast- paced environment while maintaining high creative standards.

    What You’ll Get:
    The world is changing and it’s important we support our colleagues. People are at the heart of what we do at Primark so it’s essential we provide the right environment for you to perform at your best. That’s why we offer benefits that put you first.
    Some of our benefits are:

    • 27 days of leave, plus bank holidays and if you want, you can buy 5 more.
    • Flexible Working, opportunity for an early Friday finish, and a subsidised cafeteria.
    • Healthcare, pension, and potential bonus

    What You’ll Bring
    Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:

    • Degree or equivalent qualification in Graphic Design, Illustration, or related field.
    • 2–3 years’ professional experience in a graphic design role, ideally within retail, licensing, or fashion product development.
    • Demonstrated experience of working directly with licensors and managing approvals.
    • Strong proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
    • Excellent eye for typography, layout, and colour with a solid understanding of fashion trends.
    • Commercially astute with strong awareness of the Primark customer and retail market.

    Ready? Good - because we can’t wait to see what you can offer. You’ll be joining a team of diverse, passionate, and skilled professionals where you’ll truly belong, collaborating on projects that will shape the future of our industry. If you’re excited about this role but don’t meet all the criteria, we encourage you to apply. You may be the right candidate for this role or another one, and our recruitment team Can determine where your skills may fit in at Primark.

    Apply to be part of our future and we’ll help you develop yours.

    If you need any reasonable adjustments or have an accessibility requests, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.
    All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns please reach out to our talent acquisition team to discuss.

    #LI-SF1 #Hybrid

    Our fashion isn’t one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.

     

    If you require extra support at any stage of the selection process, please get in touch with our team at removingbarriers@primark.co.uk.


    REQ ID: JR-532
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